Search Engine Optimization
What exactly is SEO?
Making your website appear in search results when someone searches for something you offer is SEO.
We optimize your website so that search engines find your website and list them.
Why do I need SEO?
SEO is the most efficient way to get organic customers with intent to purchase.
We only search something when we want it. Making sure your website shows up in the result is getting the customer to your doorstep.
Think of it as your display rack in the shop. It is like the most efficient way of advertising your products.
Types of SEO
Best if you are a local shop/service and only provide service in your local area.
Example, restaurants, local shops, Real Estate, local services like plumbing etc
When you are expanding and need customers to notice your brand. But you do not have big budget like the big brands. We will focus on your hero product and hero services to make sure you acquire new customers.
When you have a product that you sell online through various ecommerce platforms.
This includes product photography and catchy product descriptions with right keywords so we focus on your product and not on your website
When you are a niche product and do not need to advertise to acquire customers online.
But you still need SEO. Because when you give your business card to someone, 80% of the customer will google your name to check for your reviews.
Imagine someone searching your name on google and your website not appearing on first page.. You need to SEO..
There are various different ways you can optimise your site for specific results. However, you need to do all of below to get optimum results. After all, it is optimization.
Without getting into technicalities, think of it for a shop, you need LED lights, glass door, welcome mat, a doorman, display your best products in the glass window, SALE signs, any offers, flex banners etc to get customers to notice you.
SEO does exactly that for your website.
SEO keeps evolving and we need to keep evolving it with it too.
Basic
Ideal for local target audience- Optimising upto 10 pages
- Setting up local business profiles
- SEO strategy
- Keyword analysis & Mapping
- Google Analytics and Webmaster integration
- Competitor Analysis
- On Page Optimisation
- Off Page Optimisation
- Monthly Blog Posts
- Evolving your SEO for 1 year
Small Business / Startup
Focus on getting noticed- Optimising upto 25 pages / products
- SEO strategy
- Setting up local business profiles
- Keyword analysis & Mapping
- Google Analytics and Webmaster integration
- Competitor Analysis
- On Page Optimisation
- Off Page Optimisation
- Monthly Blog Posts
- Evolving your SEO for 1 year
- Backlinks
- ₹2000 worth Google Ad Credits
- Extensive keyword research